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On-Air Promotion - Status quo - Strategies - Perspectives |
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27 & 28 February 2003 at Premiere in Unterföhring near Munich

On-air promotion has a central role to play as self-advertising and programme information for every TV channel. To be effective, on-air promotion must be based on a clear positioning of the channel and its programming, and must have a clearly defined target audience. Just add creativity and you now have a chance to build a successful channel identity with clear measurable ratings.
During this two-day seminar by Eyes & Ears of Europe and PREMIERE, we will focus on current production trends and strategies as well as talking to professionals in the industry. We will also look to the future of production and how ever changing technology will result in a different way of working.
This event is primarily aimed at on-air TV teams, post and production firms, design companies and agencies who want to learn more about what producing on-air promotion is really all about. Students and trainees who are interested in the media, and television production in particular, are also very welcome.
Please note that the number of participants is limited to a maximum of 25.
Registration deadline: 21 February 2003.
Questions? Just call us: +49 (221) 454 3511
The seminar language is German.
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 Typography in the Moving Image III Eyes & Ears Academy 15 & 16 March 2012 Creative Solutions / ProSiebenSat.1 TV Deutschland in Unterföhring
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Programme & Registration... |
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 Winner of the Eyes & Ears Excellence Award 2009 Florian Wieder
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 Winner of the Eyes & Ears Excellence Award 2008 Yello - Dieter Meier & Boris Blank
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 Winner of the Eyes & Ears Excellence Award 2007 Robert Wilson
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 Winner of the Eyes & Ears Excellence Award 2006 Manfred Becker
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 Winner of the Eyes & Ears Excellence Award 2005 Peter Weibel
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 Winner of the Eyes & Ears Excellence Award 2004 Anton Corbijn
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 Winner of the Eyes & Ears Excellence Award 2003 Peter Lamont
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 Winner of the Eyes & Ears Excellence Award 2002 Hermann Vaske
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 Winner of the Eyes & Ears Excellence Award 2001 Sky Du Mont
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 Winner of the Eyes & Ears Excellence Award 2000 Martin Lambie-Nairn
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 Winner of the Eyes & Ears Excellence Award 1999 Roman Kuhn
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 Winner of the Eyes & Ears Excellence Award 1998 Oliviero Toscani
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 Relaunch of the Eyes & Ears Website by Interone Cologne
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