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Corporate Identity & Media Design Positions |
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27 & 28 March 2003 at Super RTL in Cologne

A Corporate Identity is the image of an organisation on the basis of its performance, communication activities, and design. Ideally, a Corporate Identity is controlled via conscious decisions and measures by the management. But under the conditions of the market, a Corporate Identity - whether consciously or unconsciously - results from the interaction of an organisation's interior life with its periphery - i.e. in the broadest sense the Corporate Identity should be seen as something negotiable or as the result of a process. This is especially true for media companies whose major business lies in the conception, planning, production, and distribution of communication products.
The traditional theory of Corporate Identity focuses on continuity and durability, but, how does a company do this, and still be topical, fresh and relevant to changing environments and audiences? A tightrope walk, which can come into balance with the help of media design.
During this two-day seminar by Eyes & Ears of Europe and Super RTL, experienced design professionals will focus on the interrelationship between Corporate Identity concepts and media design solutions, using real case studies to illustrate their theories.
This event is primarily aimed at TV teams, post and production firms, design companies, agencies and consultants who want to learn more about history and state-of -the-art of Corporate Identity and media design. Students and trainees who are interested in the media are also very welcome.
Please note that the number of participants is limited to a maximum of 20.
Registration deadline: 21 March 2003.
Questions? Just call us: +49 (221) 454 3511
The seminar language is German.
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 Typography in the Moving Image III Eyes & Ears Academy 15 & 16 March 2012 Creative Solutions / ProSiebenSat.1 TV Deutschland in Unterföhring
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Programme & Registration... |
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 Winner of the Eyes & Ears Excellence Award 2009 Florian Wieder
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 Winner of the Eyes & Ears Excellence Award 2008 Yello - Dieter Meier & Boris Blank
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 Winner of the Eyes & Ears Excellence Award 2007 Robert Wilson
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 Winner of the Eyes & Ears Excellence Award 2006 Manfred Becker
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 Winner of the Eyes & Ears Excellence Award 2005 Peter Weibel
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 Winner of the Eyes & Ears Excellence Award 2004 Anton Corbijn
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 Winner of the Eyes & Ears Excellence Award 2003 Peter Lamont
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 Winner of the Eyes & Ears Excellence Award 2002 Hermann Vaske
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 Winner of the Eyes & Ears Excellence Award 2001 Sky Du Mont
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 Winner of the Eyes & Ears Excellence Award 2000 Martin Lambie-Nairn
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 Winner of the Eyes & Ears Excellence Award 1999 Roman Kuhn
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 Winner of the Eyes & Ears Excellence Award 1998 Oliviero Toscani
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 Relaunch of the Eyes & Ears Website by Interone Cologne
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