Registration

	CreationPlus
	16 & 17 April 2009 at Interone Worldwide in Cologne Creative processes are an important source for innovation and added value. To keep them going in the daily operative business is a major requirement for the economic success of companies and the satisfaction of employees. However, new ideas only come into effect if they are being supported by colleagues, project partners or business partners – from the gathering of ideas, the preparation and the development of concepts to the permanent innovation process as an integral component of the corporate or organisational culture. During this two-day event organised by Eyes & Ears of Europe and Interone Worldwide, the participants will learn compactly about the most important methodical approaches for the organisation of creative processes from the gathering of ideas and the dealing with topics to the decision-making. The theory will be directly tested in teamwork. An important element of the workshop is the participants’ exchange of their experiences in connection with the use of different creation tools. This event is aimed primarily at employees of media and communication companies, (post) production firms, design studios, consultancies, marketing, advertising and dialogue agencies who want to learn more about this topic. Students and trainees are also very welcome Please note that the number of participants is limited to a maximum number of 12. The presentations will all be held in German. Registration deadline: 9 April 2009 Any questions? Just give us a call: +49 (221) 60 60 57 10

16 April 2009

Programme

			Time			Topic			Speaker
			11.00			Welcome & programme overview			Heinz-Jörg Eberbach Stefan Wolters Wout Nierhoff
			11.15			Introduction of the participants
			11.30			Creativity & context
			12.15			Lunch Break
			13.15			Creation tools I
			14.45			Break
			15.00			Generating a critical mass
			15.45			Break
			16.00			Creation tools II
			17.30			Break
			17.45			Complexity reduction
			18.30			Summary
			19.00			End of day one

17 April 2009

Programme

			Time			Topic			Speaker
			09.15			Get together
			09.45			Creation tools III
			11.15			Break
			11.30			Decision-making in teams
			12.15			Lunch break
			13.15			Creation tools IV
			14.45			Break
			15.00			Criteria for the planning of creative processes
			15.45			Final discussion
			16.15			Evaluation
			16.30			End of the event

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