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HSE24 celebrates 15th birthday |
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02-07-2010
On 16 October 1995, the first German shopping channel went on the air under the original name H.O.T. – Home Order Television. Fifteen years ago, the focus was purely on product presentation. Today shopping via TV screen has much more to do with the presentation of thematic and brand worlds, and has a lifestyle character. For their 15th birthday, HSE24 developed a marketing campaign that uses the heart as key visual. By using this symbol, HSE24 wants to thank its two million customers for their loyalty. A further element of the campaign is the trailer in which customers explain their love for HSE24. True to the motto 'Your heart’s desires become true', HSE24 is supporting a charity project for SOS Kinderdorf e.V. For this purpose, designers like Sarah Kern, Lola Paltinger, Christine Kaufmann and René Koch created a limited edition T-Shirt collection. For each T-Shirt sold, three Euros will be donated to the SOS Children’s villages. At the end of the anniversary year, there will be a raffle with co-operation partner Thomas Cook and also a gala that will be covered by HSE24. "We are proud that HSE24 has significantly influenced teleshopping in Germany", explains Richard Reitzner, CEO of HSE24. "We want to offer an interactive shopping world to our customers that surprises them each and every day. We look forward the next 15 years, with many captivating innovations and the continuation of our success story", continues Reitzner. For further information, please click on the HSE24 logo at www.eeofe.org.
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CREATION, INNOVATION & EFFECTIVENESS
12th International
Eyes & Ears Awards
14.10.2010
Event in the context of MEDIENTAGE MÜNCHEN
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 Entry Form... |
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Basics of Audio Production for Producer, Project Manager & Engineers
Eyes & Ears Academy
30.09. & 01.10.2010
PLAZAMEDIA, Ismaning
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Programme & Registration... |
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Hyper Brand Diversity - Opportunities for media, communications & dialogue companies in the digital context
Eyes & Ears Academy
11. & 12.11.2010
Disney Channel, Munich
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Programme & Registration... |
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14th International Eyes & Ears Conference
19. & 20.11.2009
ORF, Wien
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Photo Gallery... |
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INNOVATION & EFFECTIVENESS
11th International
Eyes & Ears Awards
29.10.2009
Event in the context of MEDIENTAGE MÜNCHEN
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Prize Winners... |
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Winner of the Eyes & Ears
Excellence Award 2009
Florian Wieder
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Winner of the Eyes & Ears
Excellence Award 2008
Yello -
Dieter Meier & Boris Blank
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Winner of the Eyes & Ears
Excellence Award 2007
Robert Wilson
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Winner of the Eyes & Ears
Excellence Award 2006
Manfred Becker
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Winner of the Eyes & Ears
Excellence Award 2005
Peter Weibel
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Winner of the Eyes & Ears
Excellence Award 2004
Anton Corbijn
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Winner of the Eyes & Ears
Excellence Award 2003
Peter Lamont
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Winner of the Eyes & Ears
Excellence Award 2002
Hermann Vaske
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Winner of the Eyes & Ears
Excellence Award 2001
Sky Du Mont
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Winner of the Eyes & Ears
Excellence Award 2000
Martin Lambie-Nairn
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Winner of the Eyes & Ears
Excellence Award 1999
Roman Kuhn
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Winner of the Eyes & Ears
Excellence Award 1998
Oliviero Toscani
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Relaunch of the Eyes & Ears
Website by Interone Cologne
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