10th International Eyes & Ears Conference

INTEGRATION 21 - 10th Eyes & Ears Conference 22 & 23 September 2005 in Cologne

INTEGRATION 21 is the motto of the 10th Eyes & Ears Conference on 22 & 23 September 2005 in Cologne. Organiser of the 10th Eyes & Ears Conference is Eyes & Ears of Europe. Eyes & Ears of Europe, the Association for Design, Promotion and Marketing of Audiovisual Media, is the professional communication platform for all those who work in the strategic planning, creation and realisation of audio-visual communication in the areas TV, film, radio, internet, mobile, games and events.

Programme

Thursday, 22 September 2005

​10.30

Host Andreas Seitz, Cologne

​10.35

Welcome

Wout Nierhoff, CEO Eyes & Ears of Europe, Cologne

​10.45

INTEGRATION 21 – Panel

Karin Sarholz, Head of Presentation/Programme Design WDR Fernsehen, Cologne

Barbara Simon, Creative Director NBC UNIVERSAL Global Networks Germany, Munich

Dr. Nicoletta Torcelli, Editor Programme Promotion ARTE, Strasbourg

Prof. Björn Bartholdy, Professor for AV-Design KISD – Köln International School of Design, Cologne

Prof. Manfred Becker, Creative Consultant RTL Group, Cologne

Heinz-Jörg Eberbach, Managing Director Interone Köln, Cologne

Zeljko Karajica, Managing Director CREATION CLUB, Unterföhring

Prof. Mag. Gustav Lohrmann, GAD/Head of Art Direction ORF, Vienna

Lars Wagner, Channel Manager Discovery Communications Germany, Munich

Which stars does a brand need?
11.50​

VOX – Continuity in brand strategy

Dirk Lüninghake, Marketing VOX, Cologne

​12.10Everything TOGGO at Super RTL

Jin Choi, Director Sales & Marketing Super RTL, Cologne

​12.30

ProSieben – We love to entertain you

Malte Hildebrandt, Head of Marketing ProSieben, Munich

Markan Karajica, Head of Creative Solutions Department ProSiebenSat.1 Produktion, Munich/Berlin

​12.50Discusssion
​13.00​Lunch break

Global brands in the European territory

​14.00

DAS VIERTE – Hollywood comes to Germany

Barbara Simon, Creative Director NBC UNIVERSAL Global Networks Germany, Munich

​14.20

The Hallmark Channel

Martin Poole, Sales & Marketing Director Bruce Dunlop & Associates, London

​14.40

DISCOVERY HISTORY

Lars Wagner, Channel Manager Discovery Communications Germany, Munich

Paul Awe, Marketing & Sales Manager Bruce Dunlop & Associates, Munich

​15.00​Discussion
​15.10​Break

At the zero-point of the HDTV world?

​15.30

Discovery HD – Documentations in a new dimension

Lars Wagner, Channel Manager Discovery Communications Germany, Munich

​15.50

The virtual studio in HD

Gert Zimmermann, Head of Programme Operation PLAZAMEDIA, Ismaning

​16.10

Deeper, sharper & more differentiated

Zeljko Karajica, Managing Director CREATION CLUB, Unterföhring

​16.30​Discussion
​16.40​Break

Language & text in the context of on-air promotion

​17.00Comprehensible in any language –

Copywriting for a worldwide programme

Claus Grimm, Head of Promotion & Design DW-TV Deutsche Welle, Berlin

​17.20From duty to freestyle – Language & text in trailers

Susanne Mikulski, Copywriter RTL CREATION, Cologne

​17.40Text, pictures, sounds – A relationship of accomplices

Dr. Nicoletta Torcelli, Editor Programme Promotion ARTE, Strasbourg

​18.00​Discussion
​18.10​Break

Criteria for strategically relevant audio design

​18.30

ARTE – I never heard it that way

Karl Weege, Sound Director ARTE, Strasbourg

​18.50

The audio-check for TV stations

Stephen Emmer, Managing & Creative Director eStation, Hilversum

​19.10

Audio between brand entertainment & storytelling

Carsten Rocker, Freelance Composer & Lecturer for Film Music at Filmhaus Köln and the University of Oldenburg

Anselm C. Kreuzer, Freelance Composer & Musicologist, Cologne

​19.30​Discussion
​20.00​End of the first day
​20.30

Chill out in the ifs internationale filmschule köln



Friday, 23 September 2005

​09.00Get together​
​09.15

Host Andreas Seitz, Cologne

Eyes & Ears Junior Highlights 2005
​09.2070 years of television in Germany

Tidi von Tiedemann, Graduate IMG – Institute for Media Design, University of Applied Sciences Mainz

Johannes Hesler, Graduate IMG – Institute for Media Design, University of Applied Sciences Mainz

​09.40

A typographic time travel – Fonts of the 50's

Sonja Dürscheid, Graduate University of Applied Sciences Hamburg

​10.00Snatching for effects

Wolfram Zwanziger, zwonull.com; Graduate Bergische Universität Wuppertal

​10.20

NITESHIFT – Concepts for interactive late night shows

Birgit Brückl, Graduate University of Applied Sciences Augsburg

Ferdinand Weinrother, Graduate University of Applied Sciences Augsburg

​10.40Discussion
​10.50​Break
Mobile Entertainment I
​11.10

Key success factors for mobile formats

Patrick Wirtz, Sales Director dtms, Mainz

Olaf Laber, Media Consultant dtms, Mainz

​11.30

Football, the king of sports – The Bundesliga mobile

Marcus Hochhaus, Head of Business Development & New Media PLAZAMEDIA, Ismaning

​11.50

Asia – The unkown role model

Henning Ralf, Senior Consultant Mobile Solutions Interone Worldwide, Hamburg

​12.10​Discussion
​12.20​Lunch Break

Branded Advertainment
​13.20

The future of audiovisual promotion

Oliver Hack, Managing Director BM8, Hamburg

​13.40eva gronbach – myfile

Arne Clasvogt, Managing Director Biz.Quit, Cologne

​14.00​Discussion
​14.10​Break
Mobile Entertainment II
​14.30

Flexible business models for mobile entertainment

Kim Onneken, Senior Product Manager Content Services MIDRAY, Cologne

​14.50Close encounters – The future of film promotion

Stefan Wolters, Group Head Interone Worldwide, Cologne

​15.10​Discussion
​15.20​Break
Trailer Design between cliché and innovation
​15.40

RTL Eventkino

Ulrike Schumacher, Creative Director Design RTL CREATION, Cologne

​16.00Sci Fi – Look into the future

Christian Felder, Managing Director sub:line, Munich

​16.20​Final discussion
​17.00End of the Eyes & Ears Conference 2005 – INTEGRATION 21


EEOFE

Gallery

Press

Media release from 1 September 2005

Cologne, 01.09.05 – INTEGRATION 21 is the motto of the 10th Eyes & Ears Conference on 22 & 23 September 2005 in Cologne. Organiser of the 10th Eyes & Ears Conference is Eyes & Ears of Europe. Eyes & Ears of Europe, the Association for Design, Promotion and Marketing of Audiovisual Media, is the professional communication platform for all those who work in the strategic planning, creation and realisation of audio-visual communication in the areas TV, film, radio, internet, mobile, games and events. more

EEOFE

Partners

The partners of INTEGRATION 21 – 10th Eyes & Ears Conference are RTL Television, Super RTL, Interone Worldwide, CBC Cologne Broadcasting Center, CRAXX Medienproduktion, RTL CREATION, ifs internationale filmschule köln, DISCOVERY CHANNEL, MIDRAY, DMC, Avid, Siemens, VFFVmedia und die Stadt Köln.